Our Mission
Inspire and support people with Alcohol Use Disorder to boldly manage the disease as well as they have managed other aspects of their lives
Guiding Principles
Box Now has one primary purpose: to accelerate the start of the recovery journey for those who need it
No opinion on other matters
100% focused on the individual's best interests
- No endorsement of any particular treatment path
- No financial profit from our efforts
Purpose over personality – every time
Founder’s Statement
My name is Pete Bird. My story is unremarkable. Which I came to realize is, sadly, quite remarkable.
I knew I had a problem with alcohol for years. But despite it, I was successful. How could I have had a serious problem? I denied it. I rationalized it. I tried to hide it. Until I couldn’t. Then I got help. The more people I talked with in recovery, the more I realized how common this pattern is. And the more I heard the refrain: “I just wish I had started treatment sooner.”
I created Box Now in hopes of contributing in some way to reducing stigma about, and accelerating help for, people with addiction in general and Alcohol Use Disorder in particular.
My name is Pete Bird. My story is unremarkable. Which I came to realize is, sadly, quite remarkable.
I knew I had a problem with alcohol for years. But despite it, I was successful. How could I have had a serious problem? I denied it. I rationalized it. I tried to hide it. Until I couldn’t. Then I got help. The more people I talked with in recovery, the more I realized how common this pattern is. And the more I heard the refrain: “I just wish I had started treatment sooner.”
I created Box Now in hopes of contributing in some way to reducing stigma about, and accelerating help for, people with addiction in general and Alcohol Use Disorder in particular.
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If you are interested, my LinkedIn profile is here. |
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Our LogoMeaning
“Box”: Formula 1 slang noun: the drivers’ servicing area in the pit lane verb: make a pit stop, as in “box this lap...box now” Design
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